Businesses have always relied on data in one form or another, but reliance on information has become even stronger. Terms like “big data” have become synonymous with marketing and with business intelligence, driven by improvements in the way that we can collect data, the tools that we have to manipulate and analyse data, and in the hardware that is used to store and access data. If your business does not yet utilise a business server, then you could be missing out on the benefits that modern businesses enjoy.
Big Data
As the name implies, big data refers to large data sets, and while it is a term that is most often used in marketing, it can be used to refer to any form of data analysis and analytics. Customer data, historical data, costing data, and performance data can be collected, collated, and analysed computationally in a bid to identify important trends. Having your own business server means that data can be collected from a range of different sources, including all of your local and remote workers, while those with appropriate access levels can access and analyse this data.
Software servers from companies like Pinnacle Data can incorporate your own analytical packages and customised software that automatically analyses the data, produces reports, and delivers them to those that need access to this information.
Collaboration
Business servers do not restrict businesses to local use. Setting up a Virtual Private Network means that remote workers and other external sources can access the server, the data that is stored on it, and even the software that is located on the server.
This remote access means that collaboration can become a major force in your company. Different team members can be granted different levels of access, all teams can be encouraged to get involved in projects, and all information, updates, and data can be stored centrally so that it can be more easily accessed.
Data Security And Reliability
No matter what security protocols you put in place, individual computer users cannot always be relied upon to follow those protocols. This means that data may not be as safe as it should be, and you could be risking your own data as well as the data of your clients and customers.
Using a data server negates the need to store data on hard drives and on external storage devices. It can also be connected to a remote storage facility, so that all information is backed up on a regular basis. Furthermore, no matter the age of the computers that access the server and the network, they will be more reliable because they will not be used to store large volumes of data. Spyware, malware, and antivirus software can be run centrally, as well, to ensure that all information is kept as secure as possible.
